Ever read a blog and see a link you want to check out? You click on it, right? What happens when you click on it?
Most of the time when you click on the link, it opens the link in the same window. It doesn’t open a new window. It irritates me because I may not be done reading the blog entry.
It even irritates me more because the authors of the blog are sending traffic away from their site.
The problem can be solved quite simply by adding the target=”_blank” tag inside the link tag by using simple HTML.
The real problem why this is never done on Web sites is because the software is so easy to use. Highlight the words you want to link, hit the link button and a box appears. You can just fill in the link, click O.K. and you’re done.
The software is great because it makes it easier for anyone to publish on the Internet. In some ways it brings the power of the press to everyone. That’s a great thing.
At the same time, however, people need to learn a little HTML. Knowing a little HTML and having a reference book handy will only make the process easier. You’ll know little tricks to keep people on your Web site and enhance their experience in reading your site.
Keep a HTML reference book handy. You don’t need to know everything. The basics will be just fine. In the long-run it’ll help you.